San Francisco, Calif., September 18, 2026 — SweetRush, a premier L&D strategy, custom learning, and L&D staff augmentation provider, is proud to announce its first-place status on eLearning Industry’s 2027 list of top content providers for employee onboarding.

eLearning Industry founder Christopher Pappas evocatively describes the need for an onboarding strategy that banishes “first-day jitters” and helps new hires “master new tasks, acclimate to their surroundings, and find their place in the team dynamic.” 

Pappas notes that SweetRush is trusted by clients for its “innovative and creative approach” to new hire onboarding, adding that the team immerses itself in clients’ “culture, values, and brand” to deliver engaging and relevant onboarding experiences. 

He cites the following three elements as highlights of the SweetRush partnership experience: 

• Culture, Values, and Brand: SweetRush’s approach to onboarding provides context and skill-building activities to help new hires understand and emotionally connect with their new organizations from Day One (and even before).
• Technology Innovation: SweetRush helps clients roll out the red carpet to new hires with custom technology that incorporates social connection, engagement, and even gamification. 
• Multi-Generational, Multi-Modality Engagement: The SweetRush team creates custom, blended learning that reach and teach a diverse, distributed onboarding audience while also providing support and onboarding tools for use by managers.

Annie Hodson, SweetRush’s Chief Client Solutions and Marketing Officer,  shares, “Creating onboarding experiences is close to our hearts, and we love pushing the boundaries of innovation in this space. Through gamification, compelling storytelling, and social learning, we help our client-partners ensure that every new hire feels genuinely welcomed, connected, and empowered to thrive.” 

Gail Eisenstein, Vice President of Custom Learning at SweetRush, adds, “Effective onboarding goes far beyond a warm welcome—it’s about accelerating time to proficiency, building new hires’ confidence to perform well, and boosting early retention. We’re honored to partner with clients in designing tailored programs that seamlessly bridge the gap between company culture and role performance.”

Known for its L&D-first innovations such as its AI-L&D Continuum,™ immersive learning strategies, Transformational Design Standards (TDS), and award-winning custom learning solutions, SweetRush has been inspiring L&D leaders and stakeholders since its founding in 2001. World-class client-partners like Hilton, Capgemini, Google, Coursera, Bayer, and Bridgestone trust the SweetRush team’s expertise in learning science, immersive technologies, needs analysis, and L&D staff augmentation.

Ready to transform your onboarding journey into an engaging, human-centered program that connects new hires with your organization’s culture from Day One? Reach out to explore custom onboarding strategies that accelerate time-to-productivity, boost retention, and inspire your people to thrive.

About SweetRush

SweetRush’s focus on team culture and craft is reflected in loyal clients, uniquely low turnover of teammates, a 25-year track record of success, and a remarkable portfolio. Our work with clients creating custom solutions for talent empowerment and people success has earned us gold awards from our peers and high rankings on top industry lists.

SweetRush has been in business since 2001 and joined the global NIIT family of world-class learning services in January 2026. Our service areas include Custom Learning (including eLearning, mobile, gamification, and live experiential learning), Talent Agency (temporary talent to augment our clients’ L&D teams), immersive technologies (including VR, AR, and AI solutions), and Good Things (amplifying the impact of nonprofits and the social impact space). Every day, we give thanks for the trust of our world-class clients. Learn more and get in touch with SweetRush at www.sweetrush.com. 

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