SweetRush and Hilton to Share Work at XRDC AR/VR Conference

The SweetRush SPARK team and Hilton’s Blaire Bhojwani take the stage at the XRDC AR/VR conference to showcase two highly successful VR learning programs they collaborated on and pioneered. Come learn about working in VR environments, getting leadership buy-in, and more.

San Francisco, Calif., Sep. 16, 2019 — Global custom learning solutions provider SweetRush and longtime client-partner Hilton will present at this year’s AR/VR conference XRDC, the nation’s “premier conference for augmented, virtual, and mixed reality innovators,” on October 14 in San Francisco. Their presentation, “A VR Training Case Study: Hilton Hotels and SweetRush,” will be held on the Fort Mason Festival Pavilion’s Innovation stage at 1:00 p.m.

Since 2017, SweetRush’s SPARK team and Hilton have collaborated on and pioneered the use of VR for learning for Hilton’s initiatives, innovating every step and component of their projects—from formats (like 360-degree video and 3D environments, which were blended) to content distribution (the SPARK team invented and built a VR delivery platform). The resulting VR programs have generated excitement around emerging technologies for learning at Hilton—and among those in the learning and XR industries.

At the AR/VR conference, Lozano and Bhojwani will guide attendees through two award-winning programs—which Gamasutra calls an “unorthodox, innovative application of VR technology”—designed to help Hilton team members understand and develop empathy for fellow team members and hotel guests. Attendees can expect to gain vital insights into the design and development process, learn what kind of business and learning challenges VR is best suited for, discover how to get leadership buy-in, and get ideas around creating a measurement strategy.   

“Breaking new ground in corporate learning and development to make training more impactful and effective has been exhilarating, and Blaire and the Hilton team are the kind of partners you want when blazing new trails,” said Lozano. “We’re thrilled to be presenting these case studies with Blaire at AR/VR conference XRDC, which is a tremendous recognition of what we’ve accomplished together.”

Register for “A VR Training Case Study: Hilton Hotels and SweetRush” on the XRDC website.

About SweetRush

Dream for a moment that you have the expertise and tools to positively impact the lives of others. You can affect mindsets and behavior. You can help an organization grow, change, prosper, and thrive. The passionate pursuit of this expertise and the development of these tools have been at the heart of the success SweetRush has experienced collaborating with clients who share the same dream.

SweetRush’s focus on team culture and mastery of performance improvement is reflected in loyal clients, a near-zero turnover of teammates, a 18-year track record of success, and a remarkable portfolio. Our work with clients has earned us gold awards from our peers and high ranking on the top training industry lists.

Every solution we deliver is infused with creativity. Instructional creativity allows us to discover effective and unique solutions to our clients’ challenges. Artistic creativity spurs us to create visually exciting, engaging user experiences. Technical creativity allows us to embrace new capabilities and platforms as they emerge, such as virtual reality, gamification, and mobile delivery. Cultural creativity empowers our clients to create the conditions that energize and empower their people and unleash the energy in their teams. Our Talent Solutions team builds on its unique knowledge of talent, team building, and learning and development to craft a unique, creative solution for clients who need the best temporary staff to augment their team. We apply the creative lens to all things, from project management to our treatment of our teammates, clients, and the planet

We are over 175 people strong and have been in business since 2001. Every day, we give thanks for the trust of our world-class clients. Our deliverables span from analysis and curriculum mapping to the creation of blended training products, including live and virtual classroom training, custom-developed eLearning, and innovative use of emerging technologies.

Dream with us, and together let’s make a positive impact!